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Title:
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INVESTIGATION OF INTERACTIVE VIDEO-WATCHING PATTERNS AND VIEWS BY CONTENT TYPE |
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Author(s):
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Cansu Gokrem and Emine Sendurur |
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ISBN:
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978-989-8704-51-1 |
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Editors:
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Miguel Baptista Nunes, Pedro Isaías, Tomayess Issa and Theodora Issa |
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Year:
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2023 |
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Edition:
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Single |
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Keywords:
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Video analytics, Interactive videos, Multimedia learning |
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Type:
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Short |
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First Page:
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235 |
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Last Page:
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239 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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The interactive features embedded into videos have the potential to improve engagement. This study aims to investigate this engagement from different content types: academic vs. non-academic. First, the interaction patterns were examined through logs and screen recordings. Second, they were interviewed to have insights into views about the contents. Forty high school students were involved in the study. The research design of the study is an explanatory sequential mixed design. Participants were exposed to two types of interactive video content. The interactive features and design principles did not vary across videos. The findings indicated that students have smoother video-watching experiences in non-academic content and are more successful in scores collected during the interactions. In general, students expressed their views positively, but some found academic content too challenging. |
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