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Title:      GENERATING IMPLICIT CUSTOMER FEEDBACK TO MULTI-AGENT RECOMMENDER SYSTEMS THROUGH SOCIAL NETWORKS
Author(s):      Fabiana Lorenzi, Bruno Fontanella
ISBN:      978-989-8533-16-6
Editors:      Bebo White and Pedro Isaías
Year:      2013
Edition:      Single
Keywords:      Social Networks; Implicit Customer Feedback; Multi-Agent Recommender Systems; Trust.
Type:      Full Paper
First Page:      59
Last Page:      66
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      Recommender Systems deal with the challenge of obtaining customers feedback to improve their recommendations. Gathering information from users’ social networks may help in the composition of the user feedback. This paper presents an implicit information gathering mechanism that collects useful information in the social networks to compose automatically the user evaluation. The composed evaluation helps the recommender systems to improve next recommendations. The proposed mechanism was validated with travel packages recommendations and experiments were done to illustrate how the implicit evaluation process may avoid the possibility of the user does not evaluate the received recommendations. The results corroborate the idea that implicit evaluations help recommender systems to increase the quality of recommendation provided by them.
   

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