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Title:      THE EFFICIENCY OF DIFFERENT ONLINE LEARNING MEDIA - AN EMPIRICAL STUDY
Author(s):      Franziska J. Kößler, Marco M. Nitzschner
ISBN:      978-989-8533-23-4
Editors:      Demetrios G. Sampson, J. Michael Spector, Dirk Ifenthaler and Pedro Isaías
Year:      2014
Edition:      Single
Keywords:      Multimedia learning; differences in learning; foreign language; thinking styles; metacognition; humorous learning
Type:      Short Paper
First Page:      244
Last Page:      248
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      In the current study, it was examined whether successful learning is related to using different types of media. We compared the comprehension of an economic concept in novices (N = 82) under three conditions: a Wikipedia article, a funny, and a serious YouTube video. The media were presented in English which is a foreign language to most of the German speaking sample. The funny video turned out to be the condition related to better success in learning while individual variables (e.g. Thinking Styles and metacognitive evaluation) were controlled. Regarding metacognition, it was further found out that answering by logical thinking correlated negatively, and that answering by processing the presented material correlated positively with the number of correct answers.
   

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