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Title:      SELFIE AS A MOTIVATIONAL TOOL FOR CITY EXPLORATION
Author(s):      Mark Bugeja, Alexiei Dingli and Dylan Seychell
ISBN:      978-989-8533-76-0
Editors:      Inmaculada Arnedillo Sánchez and Pedro Isaías
Year:      2018
Edition:      Single
Keywords:      Mobile Tourism, Travel Selfie, Tourism, Gamification, Mobile Learning
Type:      Full Paper
First Page:      113
Last Page:      120
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      This study exploits the selfie phenomenon in order to develop an application that motivates city exploration and tourism to encourage greater mobility. The application uses a reward based system that rewards the user at specific target locations by allowing the user to take pictures and selfies at these landmarks only. This in turn encourages the user the visit more sites and unlock further content. Initially the research looks at evaluating whether taking a ‘selfie’ is sufficiently motivating for a user to be regarded as a reward. The survey results obtained show a strong correlation between photography, ‘selfie’ and travel. A number of users were then given a prototype of the application to use in Valletta the capital city of Malta. The users were then interviewed, the interviews established that users find such an approach for city exploration to be meaningful. Ultimately this means that through the application tourists are encouraged to explore more of the captivating sites found in the area.
   

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