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Title:      REVIEW OF BIG DATA: POSSIBLE OPPORTUNITIES AND CHALLENGES FOR ORGANISATIONS
Author(s):      Gizem Erboz
ISBN:      978-989-8533-74-6
Editors:      Miguel Baptista Nunes, Pedro IsaĆ­as and Philip Powell
Year:      2018
Edition:      Single
Keywords:      Big Data, Opportunities, Challenges, Business Analytics, Data Analytics
Type:      Reflection Paper
First Page:      279
Last Page:      282
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      Big Data has become a significant technology due to emerging needs of staying competitive for organisations; however, the various challenges also must be considered with the improvements of Big Data regarding the characteristics of this concept. Therefore, in this paper, the concepts of Big Data would be analysed; the opportunities and challenges are identified by addressing the Volume, Velocity and Variety (3Vs) of Big Data. Besides, current research expands the dimensions of Big Data (BD) into 5Vs by including Value and Veracity. Therefore, this paper attempts to understand the different perspectives around the concept of Big Data and analyse how the previous studies identify the opportunities and challenges for organisations using Big Data. Although the paper is concluded with some opportunities and challenges, in light of the characteristics of Big Data, the concept is still in infant stage to be discovered in both theory and empirical research.
   

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