Title:
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ORGANIZATIONAL CULTURE AND INNOVATION: AN EXPLORATORY STUDY IN BRAZILIAN COMPANIES |
Author(s):
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Lillian do Nascimento Gambi, Fabiane Letícia Lizarelli and Mateus Cecílio Gerolamo |
ISBN:
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978-989-8533-97-5 |
Editors:
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Adriana Backx Noronha Viana and Pedro Isaías |
Year:
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2020 |
Edition:
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Single |
Type:
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Poster |
First Page:
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135 |
Last Page:
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137 |
Language:
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English |
Cover:
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Full Contents:
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click to dowload
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Paper Abstract:
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Organizational culture is viewed as an important variable to innovation success; it can stimulate creativity and innovative
behavior among employees. Besides, companies have adopted different practices to improve its social aspects into
innovation direction. Moreover, the growth of international companies with foreign subsidiaries, forces them to adopt the
most effective organizational practices to all business units in order to build a sustainable competitive advantage. In this
context, this work uses data from 42 large manufacturing companies located in Brazil to investigate the organizational
culture profile and the adoption of organizational innovation practices. Furthermore, uses Kruskal-Wallis Test to investigate
if there is difference in the adoption of practices if the companies headquarters is located in Brazil or abroad. Results show
that the characteristics of innovative organizational culture profile called Developmental culture were the less identified,
as a result, companies still need to develop characteristics of innovative culture, such as assumption of risks, employees
participation. Among the practices, those related to multidisciplinary teams and high variety in employees tasks were the
most adopted, while job rotation and self-managed team the less adopted. In addition, for most practices, no difference was
identified in the adoption if headquarters is located in Brazil or abroad, supporting the idea that organizational culture is
more important driver of innovation than national culture. |
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