Title:
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EXTERNALIZATION OF VIRTUAL PROTOTYPES AS AN E-COMMERCE SERVICE IN THE FASHION INDUSTRY |
Author(s):
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Carolin Löffler |
ISBN:
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978-972-8924-89-8 |
Editors:
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Sandeep Krishnamurthy |
Year:
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2009 |
Edition:
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Single |
Keywords:
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E-Commerce, virtual prototyping, service management, product lifecycle management, added services. |
Type:
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Short Paper |
First Page:
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210 |
Last Page:
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214 |
Language:
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English |
Cover:
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Full Contents:
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click to dowload
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Paper Abstract:
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Due to a lack of expertise on how to design appropriate support of product lifecycle processes more efficiently,
companies increasingly have difficulties identifying and using potentials for optimization.
This research project aims at the development of a new concept that generates added services for customers, suppliers
and partners and at the same time supports the product lifecycle management of a company. This approach is
illustrated by an action research project in the fashion industry. |
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