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Title:
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E-NEGOTIATION MODEL BASED ON DATA MINING |
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Author(s):
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Lena Mashayekhy , Mohamad Ali Nematbakhsh , Behrooz Tork Ladani |
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ISBN:
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972-8924-23-2 |
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Editors:
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Sandeep Krishnamurthy and Pedro Isaías |
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Year:
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2006 |
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Edition:
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Single |
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Keywords:
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Automated Negotiation Behavior Clustering Data Mining Experience Seller. |
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Type:
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Short Paper |
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First Page:
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369 |
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Last Page:
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373 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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We use a data mining techniques for automated negotiation. In our method, we combine the process of determining negotiation strategies with the process of behavior recognition from buyer. Using clustering analysis on the history of negotiation, similar buyers and strategies are grouped, and during negotiation process, the group to which a new buyer belongs will be determined. Then seller uses the strategy being successful in previous knowledge for the group found by data mining. This method is useful because of using history of data; therefore seller has experience during negotiation. |
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