|
Title:
|
E-COMMERCE ADOPTION FACTORS IN BOTSWANA SMEs: A CONCEPTUAL FRAMEWORK |
|
Author(s):
|
Alice Shemi |
|
ISBN:
|
978-989-8704-04-7 |
|
Editors:
|
Philip Powell, Miguel Baptista Nunes and Pedro Isaías |
|
Year:
|
2014 |
|
Edition:
|
Single |
|
Keywords:
|
e-commerce adoption, SMEs, conceptual framework, developing countries, Botswana |
|
Type:
|
Full Paper |
|
First Page:
|
168 |
|
Last Page:
|
175 |
|
Language:
|
English |
|
Cover:
|
|
|
Full Contents:
|
click to dowload 
|
|
Paper Abstract:
|
This paper articulates a conceptual framework for understanding e-commerce adoption factors in small and medium-sized enterprises in the context of developing countries. The premise of the framework is anchored on interpretive philosophy to capture holistic and socio-technical nature of e-commerce adoption. The paper reviews e-commerce adoption literature and proposes six areas of consideration to determine e-commerce adoption in SMEs. These areas are: the nature and characteristic of the e-commerce business environment, the use of ICT and e-commerce knowledge, managerial characteristics and their perception of e-commerce adoption, factors affecting e-commerce adoption, the interaction of factors and the extent of e-commerce adoption, and the role of the local business environment. A suggestion is provided for the application of the framework in interpretive paradigm in Botswana SMEs, also applicable to other global context. |
|
|
|
|
|
|
