Title:
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DIGITAL PLATFORMS FOR THE CREATIVES
TOWARDS A TAXONOMY |
Author(s):
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Pinelopi Stavrianidi and Anastasia Constantelou |
ISBN:
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978-989-8704-37-5 |
Editors:
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Miguel Baptista Nunes, Pedro IsaĆas and Philip Powell |
Year:
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2022 |
Edition:
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Single |
Keywords:
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Taxonomy, Digital Platforms, Creative and Cultural Sectors |
First Page:
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108 |
Last Page:
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114 |
Language:
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English |
Cover:
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Full Contents:
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click to dowload
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Paper Abstract:
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The Creative sector is among the less examined sectors in terms of participation in the Digital Platform (DP) revolution.
DPs provide platform-mediated labour to creative micro-entrepreneurs, offering them more than new selling
opportunities. The proposed research is the first part of an on-going research effort which seeks to investigate the role of
digital platforms in re-shaping the micro-entrepreneurial activities of the creative people (artists, makers, crafters). Etsy is
the leading and most well-known among these platforms but there are other equally interesting internet-enabled platforms
that operate at a regional, national or international level. As a first step, we identify various types of digital platforms
designed to meet the needs of the creatives. By collecting information through their websites and by analyzing their
content, scope and structure we aim to classify digital platforms for the creatives using theoretical constructs derived
from the business model literature. To this end, we seek to shed light on the variety of configurations, mechanisms and
applications through which these platforms operate, thus contributing to the discussion on the role of digital platforms for
the creatives from a methodological and empirical point of view. |
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