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Title:      CONFESSIONALITY IN STRATEGIC MANAGEMENT OF CONFESSIONAL EDUCATION INSTITUTION
Author(s):      Flavio Roberto Mantovani and Adilson Aderito da Silva
ISBN:      978-989-8533-97-5
Editors:      Adriana Backx Noronha Viana and Pedro Isaías
Year:      2020
Edition:      Single
Type:      Poster
First Page:      138
Last Page:      138
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      The present research has the purpose of characterizing the mechanisms of spreading confessionality in Confessional Higher Education Institutions (CHEIs), in order to answer the following research question: How may the confessional dimension, with the use of the Balanced Scorecard, be addressed in the strategic management of a Confessional Higher Education Institution? Using the factor analysis technique, two main components, interpreted as “practiced” confessionality and “latent” confessionality, have been identified. From these findings, employing the techniques of the Balanced Scorecard management model, strategic objectives which aim at the communication and implementation of confessionality are suggested, enabling the CHEIs to properly manage confessionality in the various dimensions of the proposed model.
   

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