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Title:      CAPITAL RESOURCES EFFECTS DOWNSTREAM OF TECHNOLOGY CONSUMPTION
Author(s):      Sherman Ting , Linda Dawson , Chris Dubelaar
ISBN:      972-8924-06-2
Editors:      Nitya Karmakar and Pedro Isaías
Year:      2005
Edition:      Single
Keywords:      M-Business, Technology, Capital Resources, Adoption, Consumption, Consumer Behaviour.
Type:      Short Paper
First Page:      369
Last Page:      373
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      Few theories and research in information systems and marketing focus on the way technologies are adopted and used downstream, a strong predictor of an individual’s future adoption behaviours and intentions. This paper develops research, from a range of disciplines, in investigating beyond typical themes of technology application and context. It investigates how an individual’s construct and past consumption behaviours can influence how they adopt, consume and experience the complex issues surrounding technology consumption, in particular M-business technologies. The proposed conceptual model gives researchers and practitioners an understanding into the factors influencing methods of providing maximum benefits and support to individuals with future technologies.
   

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