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Title:
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ASSOCIATION BETWEEN INTERNET PRIVACY AND SECURITY CONCERNS IN E-COMMERCE AND E-HEALTH |
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Author(s):
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Ernest Johnson, Shanthi Johnson |
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ISBN:
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978-972-8939-76-2 |
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Editors:
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Gunilla Bradley, Diane Whitehouse and Angela Lin |
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Year:
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2012 |
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Edition:
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Single |
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Keywords:
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E-commerce, E-health, Internet Privacy, Internet Security, Multidimensional. |
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Type:
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Short Paper |
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First Page:
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81 |
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Last Page:
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85 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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Internet use in Canada and the US has grown and has transcended the lives of many, as it offers unprecedented conveniences. However, privacy and security concerns related to Internet use are widely prevalent and are considered as barriers to realizing the InternetÂ’s fullest potential in the e-Commerce and e-Health arena. Given that Internet privacy and security are complex constructs, these constructs should be examined from a multidimensional perspective. As such, this paper focused on to examine the relationships between Internet privacy and security factors with e-Commerce and e-Health from the perspective of potential customers in Canada, particularly through a survey of 251 students enrolled at a Canadian university. Multidimensional tool was used to measure Internet privacy and security which includes five statistically determined factors: Interaction, Data Intrusion, Privacy Policy, Security, and Information/Data Sharing. E-Commerce and e-Health were measured using a single item questionnaire accessing shopping online and health information online respectively. Further analyses showed that the level of concern was significantly higher in four of five factors for those who did not shop online, compared to those who did. However, no statistically significant difference emerged in any of the five factors in accessing e-Health information. |
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