Title:	AN EMPIRICAL STUDY OF THE KEY DRIVERS AND INHIBITORS TOWARDS E-BUSINESS ADOPTION: A MULTI-COUNTRY COMPARISON
Author(s):	Kay Hooi (alan) Keoy , Khalid Hafeez , Jawed Siddiqi
ISBN:	ISSN: 1645-7641
Editors:	Pedro Isaías
Year:	2007
Edition:	V V, 1
Keywords:	E-Business Adoption, Drivers, Inhibitors
Type:	Journal Paper
First Page:	113
Last Page:	128
Language:	English
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Paper Abstract:	This paper identifies the potential drivers and inhibitors in order to minimise risks and maximise the benefits of an e-business initiative. A comparative analysis using percentage mean score is used to investigate the key drivers and inhibitors for adopting e-business technology across multiple organisations (351 firms from Malaysia and UK). Our investigation discovered that the top three drivers for Internet use for the Malaysian companies were the “market expansion for existing products (58.1 %),” “customer demand (39.5 %),” and “new markets (52.0 %)” which ranked higher than the UK’s percentages. “Customer demands" appeared to be relatively the same weight overall for Malaysia (39.5%) and UK (35.7%). However, "suppliers demand" overall is comparatively one of the lowest drivers for e-business implementation for the Malaysian (18.6 %) as well as UK sectors (30.5 %). “Government incentives” factor was ranked the weakest driver for the Malaysian sample (14.2 %) in comparison with the UK sample (41.6 %). However, Malaysian companies shared similar opinions with the UK companies with regards to “concern about data and security” issues (51.5% versus 47.3%). There are specific anxiety for Malaysian companies, such as “business laws do not support e-commerce” and “inadequate legal protection for Internet purchases were reported as one of the top two obstacles (56.6 % and 59.3%, respectively). In comparison respondents from the UK companies considered these barriers to be a moderate obstacle (36.5% and 34.3%, respectively). It is also fair to say that Malaysian companies are facing bigger problems in finding suitable workforce with relevant e-business expertise (30.1%) than UK companies (22.5%). Overall, in comparison, UK companies clearly see the full potential of e-business to leverage their global presence and enhance their revenue through close coordination with key partners. The results from this study provide useful guidelines for companies to assess their strengths and weaknesses toward adopting Internet technology.
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